Webinar: Using Yoast SEO to Optimize your Content

We’d like to thank all of you who attended the Webinar on August 15th.

Knowing that some of you were unable to attend. we are providing you with a recorded version of the 9:00 PM session and slideshow (PDF 1 MB) for your convenience.

Presenter: Oliver Theis

Oli’s Biography: A German citizen, he joined the U.S. Embassy London in 1998 as USIS Systems Manager. Mr. Theis transferred to Information Management as PDNet Manager and later Internet Operations Manager. In 2004, he filled the new Webmaster position and thus has the responsibility for the Mission’s public-facing website.

London is one of the largest web-presences for the State Department and sees traffic comparable to an SME. With a science background (BSc Biochemistry Imperial College, MSc Molecular Modelling Birkbeck College) and interest in IT Security, he is responsible for PA-related technology needs and the technical management of our blog. Oliver remains an Administrator on the Mission’s Dedicated Internet Network (DIN) and works closely with his IM colleagues.

Interests: Reading, carnivorous plants and better use IT for modern business.


After attending this webinar, you’ll be able to:

  • Define key terms and concepts
  • Understand the basics of SEO
  • Use Yoast SEO to create good content