Yoast SEO (Search Engine Optimization) incorporates everything from a snippet preview and page analysis functionality that helps the user optimize a site’s pages content, images titles, Meta descriptions and more to XML sitemaps, and loads of optimization options in between. Additional information on Yoast and its capabilities is available at: https://yoast.com/ and https://yoast.com/yoast-sea-premium-features/
SEO on Pages and Posts
The Yoast Plugin section is available at the bottom of the edit page of all new Posts and Pages. This area enables the user to input FOCUS KEYWORDS for the page or Post by clicking the ADD KEYWORD tab. It also provides feedback to the user on the strength of the page or post’s SEO.
Cornerstone Content
Check this box under the FOCUS KEYWORD to mark the page or post Cornerstone Content. These pages or posts will rank higher in search engines and have increased visibility. Usually, these pages/posts are comprehensive, authoritative content prioritized for new users visiting the site.
Social
This section enables users to specify how posts and pages are shared on Facebook and Twitter. By completing the fields in this section, the information specified will override the default sharing information for this post or page including image displayed, description and title. Information will preview in real time.
- Image: Upload an image to override default Social Media image for the post.
RECOMMENDED IMAGE SIZE FOR FACEBOOK – 1200 X 630 PIXELS.
RECOMMENDED IMAGE SIZE FOR TWITTER – 1024 X 512 PIXELS. - Title: Enter new title to override default title for the Social Media post.
- Description: Enter new description to override default meta description.